Introduction

In today's world, e-commerce, commonly called Electronic commerce, has created a great revolution in the digital era. It has changed the way in which businesses operate and people shop. The trend and scope of e-commerce in Pakistan are gradually increasing day by day. People today want to earn as well as do shopping from the comfort of their homes without any kind of struggle.

Significance of E-Commerce in Pakistan

Their is great importance and significance of E-commerce in Pakistan due to its high demand. Due to a high change in consumer behaviors and advanced technologies used in businesses, e-commerce is also needed.Some of the most common e-commerce platforms used in Pakistan are Daraz, Shopify, Food food panda, etc.

scope of E-Commerce in Pakistan

Their is a great scope of E-commerce in Pakistan. The usage of the internet is increasing day by day, that means many companies and agencies wants to shift their business online and consumers want to shop online. The COVID-19 pandemic hit all the businesses that were offline or closed, and their was a huge loss for owners. At that time, people felt a need for online community and that was the time when every business was shifting online and importance of e-commerce was discovered.

Factors that Guide the Growth of E-Commerce

Their are many factors or elements that guide us understanding of the growth and importance of e-commerce. Some of these are:

Increased Internet Usage

With the increase of internet use in Pakistan, the youth want to earn money online with the comfort of their homes. Many brands have created their websites so that now customers who can not go to stores can easily shop their required stuff online without going to market. Internet has played a great role in developing the importance of E-commerce in Pakistan.

COVID-19

COVID-19 a pandemic that hits on Pakistan at the year of 2019 to 2020. It has created a great destruction in the country, shutting down all the offline businesses. At that time the trend of e-commerce was not very common in market but after the pandemic hits the country the path way or a gate to e-commerce was open that provides the facility to people to create online businesses.

Online Shopping

Many brands have created a website for their products and provide the facility to the customers to shop online so now the customers that can not come to the store for some reasons can also shop that stuff online. This has created a huge trend of e-commerce in the country.

High Cost of setting an Offline Store

Setting up an offline store or agency for businesses requires a lot of cost and effort. It needs a big space, high quality trained staff and more employees. This issue has lead the people to create an online business instead of offline which requires less cost for setup and less employees for working.

Conclusion

The scope of e-commerce in Pakistan is increasing gradually and in future it will reach to a great extend. By the increase of internet usage in the country, increase of youth population, and following latest trends the e-commerce will grow. People's needs to be educated regarding online system and improvements can be made to have a better online environment and setup.

FAQS

How will e-commerce develop in the future?

Keeping in mind the customers needs and future requirements the e-commerce experts will surely develop new technologies and trends to take e-commerce to a large scale etc.